Aquin Advises:
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On The Sale To:
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Key Terms
> | Effective January 1, 2022, DT Swiss AG (“DT Swiss”), a leading global company for high-performance bicycle components, acquired 100 percent equity in the German high-end brake manufacturer, Trickstuff GmbH (“Trickstuff”). |
> | Aquin acted as exclusive M&A advisor to the owner of Trickstuff GmbH, Klaus Liedler. |
Strategic Logic
> | The sale of Trickstuff to DT Swiss allows Mr. Liedler to arrange his succession and enables DT Swiss to further complement the product portfolio with a development site in Germany. |
> | Jointly defined goal is to continue to grow through the development of highly innovative new products. |
> | Trickstuff will keep operating as an independent company with its own brand identity, marketing and product strategy while benefiting from DT Swiss’ know-how in business development and corporate logistics. |
> | The previous owner and industrial engineer, Klaus Liedler, remains with the company in the role of managing director. |
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Trickstuff
> | Trickstuff offers high-end performance brake systems as well as various accessories and enjoys an excellent reputation among ambitious cyclists. |
> | The company relies on its highly innovative team and own research & development department in Pfaffenweiler close to Freiburg, Germany to produce high-quality, durable and easy-to-maintain braking systems. |
> | Trickstuff was founded in 2004 and is run by Klaus Liedler who took over the company in 2009. |
DT Swiss
> | DT Swiss is an international bicycle components company owned by their management team, Frank Böckmann and Maurizio D’Alberto. |
> | The company, located in Biel, Switzerland, renowned worldwide for their high-quality wheels, rims and hubs, also produces suspension systems such as forks, shocks and dropper posts. |